Application Encouragement Theory By Professionals To Shape Employees Behaviours Business Essay


The aim of this newspaper is to make clear the use of reinforcement theory by the professionals to shape employee's behaviors to be able to beat restraining pushes of change in an organization.

Goal is to explain the managerial aspect of applying support theory.

For better description, some basic fundamentals of Organizational Tendencies and Organizational Development will be used with special reference to reinforcement theory and how professionals should apply strategies in lessening resistance to change among employee's.

Purpose is to help us better understand organizational tendencies and organizational development techniques and theory as well as how to implement them in an organization.

I will be including all the fundamental components of reinforcement theory, its theory, its application as how it should be implemented by managers, what exactly are the restraining causes that will come in just how during changes and how management should try to defeat it.

Reinforcement can be an extremely important process of conditioning utilized by managers to influence their employees within an organization. It's the procedure for shaping action by handling its implications.

Reinforcement theory may also be known as operant fitness as it targets th romantic relationship between operant tendencies and associated implications.

Continuous support strategies are integrated to support employees' need to are they loose their affinity for work over long time frame. Hence management should use the encouragement strategies and ideas to motivate their workers and benefit their organization to attain desired results.


Organizational theories really helps to motivate employees and employees in order to perform their jobs in the perfect manner contributing to overall development of the business. These provide courage and drive to the employees to be able to boost their working skills.

There are two best known names for the development of theories :-

Parlov who developed theory of traditional conditioning and

Skinner who developed theory of instrumental fitness.


Classical Fitness is the sort of learning made famous by Pavlov's experiments with canines. It is utilized by coaches to condition (train) autonomic reactions, such as the drooling, producing adrenaline, or minimizing adrenaline (soothing) without needing the stimuli that would in a natural way create such a reply; and, to create a link between a stimulus that normally would not have any influence on the pet and a stimulus that could. Classical conditioning displays how an organism discovers to transfer an all natural response from one stimulus to another. It is relationship between two stimuli.

This theory is difficult to describe wide variety of observable human tendencies, specially issues concerning complexity. It generally does not enable choice in the response possibilities to humans and applied in lifestyle. It deals with cognitive thought process.


Operant conditioning forms a link between a tendencies and consequences. This technique has a wider software than the traditional conditioning procedure as it provides shaping of patterns in particular patterns. The essential assumption of operant conditioning is that patterns is inspired by its consequences

One of the distinctive aspects of Skinner's theory is that it attempted to provide behavioral explanations for a broad range of cognitive phenomena. For instance, Skinner discussed drive (inspiration) in terms of deprivation and reinforcement schedules.


Some of the key principles of operant fitness that can certainly help the supervisor to influence patterns:-


Managers often use positive reinforcer to influence behavior. A confident reinforcer is a stimulus which, when added to the situation, strengthens the probability of a behavioral response. It can be used to improve employee's performance.

Positive reinforcement is impressive and used for two reasons. Firstly, it is used for the course or desire of the actions of other folks and second it uses adaptable concept of encouragement as an explanation of action. Many organizations uses positive reinforcements to increase efficiency, lower absenteeism and work environment accidents.

For Eg. An insurance company offered bonuses at end of every month if the agent be successful to reach their concentrate on. Another example, chemical loan provider has set up programs to positively reinforce employee actions that lead to raised customer support.

Positive reinforcement can be economic rewards as well as non financial rewards such as recognition, merchandise incentives etc.

When positive reinforcements are being used, the desired result is that the behavior is reinforced.


Negative reinforcement escalates the frequency of a reply following removal of a poor reinforcer soon after the response. It strengthens the response as response takes away some unpleasant stimulus and allows the organization to avoid it.

For example, exerting high levels of attempts to complete a job may be negatively reinforced by not listening to boss.


It pertains to unpleasant prize for particular habits. It is defined as presenting an uncomfortable consequence for a particular behavioral response. It really is ever more used managerial strategy. This forms of reinforcements decreases the event of the habit involved.

Organizations typically use several types of unpleasant occurrences to punish individuals.

Interpersonal punisher are used extensively including frowns, grunts, personal grudges and hostile body gestures of a worker.

Punishments can also be materialistic i. e, slash in pay, demotion, final abuse can be firing of an employee, transfer to some other job, etc

For example, punishing an employee who slows down the work may be an financially necessary step to improve tendencies, another example can be "loss of pay. "

There can be negative impacts of punishment, it can cause undesired psychological reaction, another problem is control of undesirable behavior becomes restricted to manager's occurrence only.


Extinction can be defined as decrease in response rate because of non encouragement.

It refers to preventing of the encouragement, firstly it leads to reduction n eventually omission of reinforcement.

An example would be if an employee is not acknowledged despite of his or her tremendous work, he'll finally stop doing so. This form of encouragement decreases the occurrence of the action involved.

An important foundation for each one of these important principle is Thorndike's traditional law of impact'.

Managers must strategically balance between the use of nice and unpleasant occurrences occurring in an organization to be able to meet their desired final results. However positive management procedures dominates in virtually any well-run company.

Before making use of reinforcements in an organization, managers also have to know concerning when reinforcements should be utilized in order to affect level and rate of extended repetition of desired habit.

For this it is important to learn the Schedules of Support.


In a business it's very necessary to time the rewards and consequence and timing of the outcomes is known as reinforcement arranging. There will vary results of timing and occurrence of reinforcement. Reinforcement schedules is trusted to clarify different process of office such as absenteeism, desire, different payment systems.

Continuous and Intermittent Reinforcement

Continuous reinforcements means that the patterns is reinforced each and every time it occurs and is also the simplest plan of reinforcement. In case the reinforcement does not occur after each response, an intermittent support schedule has been used.

Ferster and Skinner argued that there are two basic types of intermittent schedules. First there are those schedules in which reinforcement occurs at predetermined range of desired responses, second, there are schedules where reinforcements occurs regularly or irregularly. By combining both of these ideas four intermittent schedules are created which they believe that has different results on habits.

Four types of intermittent schedules are :-

1. Fixed Period Schedule

In fixed period schedule, a constant amount of time should cross before a reinforcer is provided. Quite simply behavior routine almost ceases after an incentive until the next period.

An example may be praise employee's performance once a week rather than at other times or payment of employee's must be done weekly, biweekly or monthly. This is an monetary reinforcement that comes at the precise time frame.

2. Variable Interval Schedule

It signifies changes in th amount of time between reinforcer. Varying reinforcer varies with time and predictability.

Examples of changing period schedules would be professionals giving special popularity to employees for efficiently completing projects and promoting those to higher-level positions. In case the manager does not changes its plan, employee would assume his travels and change their behavior consequently to be rewarded.

3. Fixed Proportion Schedule

In fixed percentage schedule, the patterns which you desire must take place number of times specifically before reinforcement takes place. It produces high reinforce rate at final of reinforcements.

For example, paying employees every week checks that is set to be paid in expected time.

4. Variable Ratio Schedule

Unlike fixed proportion, variable ratio schedule varies in the amount of repetitions of desired tendencies. There's a higher rate of responding in this plan. Professionals often uses variable ratio with praise and popularity.

For example, Within an organization add-ons or special honors are given after varying amounts of desired conducts.

Variable ratio schedules produces desired behavioral change which is steady and very immune to extinction.


Organizational behavioral modification is a more basic term coined to specify "the systematic encouragement of desired organizational action and the non support or abuse of unwanted organizational behavior.

It is dependant on an assumption that patterns is more important than internal causes (needs, worth, motives held by individuals)(7)

Application of patterns modification in organization follows step-by-step process:-

1. Professionals must explain and identify the action specifically. When a action is observable and can be noted then it has been pinpointed. For being pinpointed as an important behavior, there has to be positive answers to these questions:

> could it be seen ?

>Can it be assessed?

2. Pinpointed habits must be counted by the managers as it provides a clear perspective of the strength of the behavior currently or before change situation. By graphing these data, managers can determine whether action is increasing or lowering or remaining at the same.

3. ABC examination should be conducted any managers of a business. ABC identifies antecedents (inspecting antecedents of real behavior), action (pinpointing critical tendencies) and results (suggests contingent effects).

This helps managers to investigate performance evaluation questions significant in programs. Questions may be:-


> Will the employer know very well what is expected?

> Have they been communicated?

> Are they clear about the specifications?


> Can the tendencies be performed?

> Could the employee take action if his / her life is dependent on it?

> Does indeed something prevent its occurrence


> Will be the consequences weighted in favor of performance?

> Do we observe improvement even though the advancements may still leave

the worker below company benchmarks?

> May be the support specific?

4. Manager describes action plan and strategies after arranging the first three steps. The strategies for strengthening suitable performance and weaken undesirable conducts are positive reinforcers, negative reinforcers, consequence and extinction.

Generally managers will use positive support in applying habit adjustment programs but determining it is not so easy. It could be identified by requesting subordinates what's rewarding and another method can be by doing surveys requesting about job personal preferences.

5. The last steps involves analysis. This step is essential as it instructs manager to examine changes in tendencies before the implementation of the program. Evaluation permits professionals to evaluate performance on a continuing basis. In addition, it provide feedback to managers which help those to take corrective actions if any.

Behavior modification helps to understand workplace tendencies by making contacts between stimulus, response and contingencies. Reinforcement theory is an important explanation of how people learn patterns. It is put on organizational settings by means of a behavioral changes program. Although assumptions of support theory are often criticized, its principles continue to offer important insights into person learning and drive.

Assessing behavioral changes programmes in an organization has improved a technique known as meta research. This collect studies using different test sizes and weight them consequently. One meta examination of a larger range of studies found a 93 percent success rate which made an appearance in different concentrate on tendencies and organizational configurations.

Organizational behavior changes is used widely among several organizations which include united air lines, Basic electric, Proctor and Gamble, Michigan bell telephone etc. Organizational patterns modification is making and can make a positive contribution to organizational tendencies. Absenteeism rates, quality of productions and staff safety behaviors may actually improve more often than not when working with Organizational behavior modification.

Hence a director should comprehend that the employee's are the main aspect of an organization success, and towards the realization of its goals and so every staff must be determined in doing his function. Inspiration is significant element in persuading a certain staff to just work at his best. Therefore, it is essential that reinforcement strategies should be continuously conceptualized and implemented to be able to support employee's positive attitude towards his work.

Employees have a tendency to loose their interest in their work over long periods of time; so continuous reinforcement strategies are carried out to preserve employees' desire to complete their job.

The strategies derive from Douglas McGregor's two different assumptions (Theories X and Y).

> There has to be continuous coercion and control of employees.

> They must be directed always on how to proceed.

Continuous monthly prize must get to employees to improve their self confidence and improve organization's desired result.

By using certain ideas and strategies, managers can help in reinforcing their employees by fulfilling their needs, providing them with bonuses, treating them equitably, making them satisfied, more goal oriented and focused, resulting in high outputs to an organization.


Kurt Lewin, developed a management strategy known as Force field analysis and is utilized to overcome level of resistance to change in an organization.

According to Lewin, there are generating and restraining causes which impact any change that may occur in a situation.

Driving forces

Driving makes are forces that tends to initiate an alteration and keeps it heading. pressure from a supervisor, competition may be a few examples of driving forces in an business.

Restraining pushes are forces acting to restrain or decrease the driving forces. For example, poor maintenance of equipment may restraining makes against increased development in an firm.

In a group process, there are always some makes that favor the change plus some makes that are against it. Therefore an equilibrium should be proven and it is come to when the total of the generating forces equals the amount of the restraining makes.

To make the employees allow the changes, director should push travelling pushes and convert or immobilize the restraining causes.


Uncertainty regarding change

Employees avoid change because of the doubt and ambiguity associated with the old means of doing things. Generally, people have a tendency to become more unbiased and effective as they grow older and wiser in a firm. They become restless accepting changes, they have "concern with unknown". they can be filled with insecurity due to lack of information in new techniques.

Threats TO PUT Power

This type of threat is often seen in top management, which threaten them to lessen their position or prestige in a group during the process of change.

Social Factors

Every person have interpersonal needs. While working in an organization worker becomes users of certain informal group and so, any change or new modification will bring a fear included in this. The better the group ties, the higher the amount of resistance of change.

Threat to field of expertise.

Any change in business may also threaten the experience of specialized groups. For example, supplying specialized training to all or any the employees was perceived as a danger by professionals in an business.

Threat to insecurity

Safety and security are high priority for every person. which is the major factor for resistance to improve especially on the job front. When employees believe that the security of the job is at the stake due to the change, they withstand it.


It is very important for the professionals to conquer the level of resistance of change in employees by using some of the following strategies:-

Effective Communication:

One of the primary reason for level of resistance to improve is inaccurate information or quite simply "insufficient communication".

Thus effective communication program can help in overcoming this level of resistance. Professionals should give necessary data about any change, its process and its own working through training category and conferences. Reasons for change must also be communicated very plainly among employees. This can help in making employees understand about the need of change in an organization.

Participation and Involvement:

Participation and participation can help worker to accept changes in an organization. It can help in getting rid of their doubts also to win their cooperation in the change process. This engagement of the staff can buy personal dedication and improve the quality of the improved decisions.

Negotiation and Agreement:

Negotiation and Agreement technique is very helpful and can make change go much effortlessly. For instance, union agreement, transferring employee to other divisions etc.


Leadership plays an important role in overcoming resistance to change. A capable leader can reinforce a climate of mental support for change. A solid and effective head can exert emotional pressure on his subordinates to effect a result of the desired change. (8)


Managers may choose to coercion if all other methods fail. Coercion may maintain form of explicit or implicit hazards involving loss of jobs, lack of campaign, etc.

Managers sometimes dismiss employees who avoid change. It can seriously have an effect on employee's attitudes and could also have negative consequences over time.

Managers consider change to be an important ingredient to the success of any company and therefore it is extremely essential for those to overcome restraining makes of change among their workers, using such strategies and techniques. Gaining popularity of proposed changes is the primary job of the management as it directly focuses on Organizational Development.

"It isn't the most powerful of the varieties that survive nor the most

intelligent but the one most attentive to change"

- Charles Darwin


Reinforcement theory deals with motivating and influencing tendencies of employee. It really is sometimes also known as operant fitness. In order to understand manager and employee's point of view it is important to learn the organizational tendencies techniques and theory.

Reinforcement theory forms individual behaviors therefore corporation uses this theory to affect their employees. There are many principle of the theory such as positive encouragement which is in terms of some economic compensation or non financial rewards, negative reinforcement such as dismissal or some kind of negative activity used by managers, consequence and extinction.

Then it is also important to comprehend concerning when this theory should be employed by the management and so its scheduling is also significant aspect. Reinforcement scheduling can be constant plan or intermittent agenda.

Further this paper focuses on software of this organizational tendencies theory by the managers, explaining manager's activities and settings.

It also targets restraining forces preventing implementation of changed program set up by supervisor and later it also identifies how to get over level of resistance to these changes.

  • More than 7,000 students prefer us to work on their projects
  • 90% of customers trust us with more than 5 assignments
submit a project

Latest posts

Read more informative topics on our blog
Shiseido Company Limited Is A Japanese Makeup Company Marketing Essay
Marketing Strength: Among the main talents of Shiseido is its high quality products. To be able to satisfy customers, the company invested a great deal...
Fail To Plan You Plan To Fail Management Essay
Management This report will concentrate on two aspects of project management, their importance within the overall project management process. The report...
Role of High-protein Diet in Weight Management
Nursing Structured Representation: Probably one of the most wide-spread and popular problems on earth is the weight problems that people is suffering...
Waste To Prosperity Program Environmental Sciences Essay
Environmental Sciences Urban and rural regions of India produce very much garbage daily and hurting by various kinds of pollutions which are increasing...
Environmental Studies Pollution Introduction Many people across the world can remember having walked on the street and seen smoke cigars in the air or...
Soft System Methodology
Information Technology Andrzej Werner Soft System Methodology can be described as a 7-step process aimed to help provide a solution to true to life...
Strategic and Coherent methods to Recruiting management
Business Traditionally HRM has been regarded as the tactical and coherent method of the management of the organizations most appreciated assets - the...
Religious Healthcare Organisation
Health Religious Health Care Introduction I help the firm of consulting. Spiritual HEALTHCARE of Middleville community have appointed us to identify and...
Enterprise Rent AN AUTOMOBILE Case Analysis Business Essay
Commerce With a massive network of over 6,000 local rental locations and 850,000 automobiles, Organization Rent-A-Car is the greatest rental car company...
Check the price
for your project
we accept
Money back
100% quality