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The Role Of Advertising In World Marketing Essay
In this article I would like to consider two universities of thought on the role of advertising in contemporary society. The first - advertising stimulates demand and is good for the economy generally; the second - advertising creates "false needs" and generally contributes to the over consumption of cultural and natural resources. As a matter of fact, life of modern society is unthinkable with no advertising. Advertising - is a strong, rapidly transforming sphere of individual..
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