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Porters Five Causes Analysed The Alternative Environment Industry Marketing Essay
Among the several selections, Apple has chosen the differentiation emphasis strategy in the broad industry. The technology and development of products by Apple are its highly unique traits, with devices including the iPhone, ipod device and iPad where in fact the use touch screen and other interfaces to use the products. Apple spends billions of dollars annually on R&D (Research and Development) to build up and promote its products to be able to achieve superior quality..
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