Burger market essays and research papers

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How products are developed to preserve competitive advantages
Sustainable competitive advantage is the center point of a corporate strategy. It allows the maintenance and improvement of any enterprise's competitive position in the market. It is an advantage that permits business to make it through against its competition over a long time frame. A competitive edge is an gain over competition gained by offering consumers better value, either by means of lower prices or by giving higher benefits and service that justifies higher prices...
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