Customer company essays and research papers

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Customer Value INSIDE THE Hospitality Industry
Understanding the customer is among the top five most troubling problems for hotel professionals. Obtaining correct customer information is crucial to explain the hotel features that satisfy their requirements, to foster ground breaking and tailor-made services, and develop targeted marketing strategies, the final goal being to acquire and maintain valuable customers. Each interaction with the customer either builds or erodes value in the relationship and then impacts..
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