Yahoo Adwords essays and research papers

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Case Study What Is Yahoo Adword Marketing Essay
The original idea was invented by Expenses Gross from Idealab who, in turn borrowed the idea from Yellow Internet pages. Google wished to buy the idea but a offer cannot be reached. [citation needed] Not attempting to give up this form of advert, the company launched its solution, AdWords in 2000. AdWords implemented a model that was significantly very much like Invoice Gross' creation which led to legal action between the two parties. Eventually the dispute was settled out of..
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