Evaluation of Coca-Colas Integration of Information Systems

Coca Cola Company was started out by one Dr. John Pemberton at around 1886 in Atlanta, Georgia, who developed its formulation. The main elements were extracts from coca vegetable and the kola nut. It was initially meant as a tonic stop for headaches. Someone later added carbonated water in stead of drinking water and people who required it found it better. Eventually, it became a decision beverage for many people. With an increase of sales the Coca Cola Company found expansion in nearly every status in USA by 1895. The thought of bottling was later conceived that by close of the hundred years, bottling plant life were being set up outside the house USA (Bell, 11).


Coca Cola main products are beverages especially carbonated drinks. Coca cola soda choosing the same brand is typically the most popular and has the highest sales. It offers a number of different tastes like Cola Lemon, Cola Lime, Cola Orange, Cola, Cola Green Tea and Cola raspberry. These types can be purchased in many countries. Other products include diet, still and sparkling beverages, fruit juices, waters, energy beverages, coffees, milks and sports drinks. Each of the in turn goes with different brand names matching to region of deal and they're so many to say.


The current portfolio includes 3, 300 products in over 200 countries phrase wide. In '09 2009, the machine cases sold expression wide stood at 24. 4 billion. This generated over 5 billion us dollars in income.

Location - Variety of Divisions

Coca Cola Company is distributed in operating communities that happen to be Eurasia and Africa, Europe, Latin America, THE UNITED STATES, Companies and Pacific. Over 200 countries are covered under these organizations.

Foreign Operations

The head office are in Atlanta, Georgia which oversees operations of most other subsidiary companies in Asia, Africa, and European countries. Each country has its franchised company which makes the final products.

Information Flow of the Company

Information Flow is crucial to a firm since it offers data, information and knowledge usage of everybody from older management to minimal employee. It really is this information that operates as"lifeblood" in the success of a business. Coca Cola Company has spent much in Information Systems in order to realize its goals.

Number of Employees

The range of employees in Coca Cola Company stands at around 92, 800. Much emphasis is placed on individuals who are regarded as not only employees, but a team that should be able to discover their expertise, knowledge, skills and experience in the business. The diversity helps in the growth of the business through sharing of information.

Types of Software

SAP R/3 from IBM as well as ERP system is the hottest software in Coca Cola Company. These IT solutions have enabled the company in fast decision making and better product quality while at the same time reducing the expenses of operation. All of the entities thus; Functions, Marketing, Accounting, Inventory and Recruiting have a system that permits consistent reporting of management and operational units. Aside from this final of literature either locally or globally, purchasing, financing are all done concurrently. It also means that employees, customer, and suppliers are on the same frame of research. In Atlanta, SAP software include Accounting, Planning and Budgeting, Procurement, Employee self service and more that run on a web network. Manufacturing crops have Job Systems implementation that oversees Inventory Management, Material Management, Creation Planning and Sales and Distribution. The IBM server RS/6000 allows more than 1000 users concurrently.

Outsourcing services

Outsourcing is a tactical management tool that has been implemented at Coca Cola Company with an intent of attaining a competitive gain by concentrating more on activities that contribute to the success of the business. Coca Cola began outsourcing techniques along time ago when it began to look for new markets. It considered that capital had not been enough and time had not been adequate to make bottling plants everywhere you go. By outsourcing bottling, it could concentrate on the main element business in quality products and feeding the growing market. Later on, bottling became a key element in their business that they built an interior capacity to do the same. By using IT, outsourcing has helped Coca Cola to be what it is now.

Competitive benefit in the market

Coca Cola has drink development as their competitive benefits in that they entered the market first and have managed high quality and diverse product all over the world. Their marketing strategy is also severe in conditions of advertisement which Coca Cola does in many amazing concepts.

Levels of management

Strategic Management is obvious in Coca Cola Company and is also defined as an activity of determining the targets and having guidelines in place to realize them. Resources also need to be in destination to achieve the objective. Coca Cola has a CEO and a team who supply the direction to be used in its mature management. A Board of Directors made up of owners and shareholders is also in location to oversee governance of the company. Under the BOD you can find Level Executives whose responsibility is to coordinate the merchandise and market and the Corporate Planning who oversee administrative responsibilities. Further, the various Managers are entrusted in daily working of the company.

Supply chain

The company produces the syrup which is used in making drinks. The franchised companies then make the final product. It has been optimized by IT execution of SAP R/3. The movement of the ultimate product from the production to the client encompasses supply string. The Coca Cola Company utilizes lots of strategies that make this possible including conformity with local laws and regulations human protection under the law and that suppliers have agreements, are audited to create a comprehensive record. The suppliers are entrusted with provision of ingredients, ware and product packaging. In turn, the company produces drinks that are taken up to warehouses and marketers for availing to customers. The Coca Cola Manual Syndication Middle model has seen the company sell even to the remotest area of the world.

Web sites

The Coca Cola Company has a very reliable website "www. coca-cola. com" which details all its functions. It is also well arranged and modified to ensue appropriate information grows to the audience always.

Online- Business Store Front

Online business entails offering of products using IT tools like the mobile phone and the web. The Coca Cola Company is within the initial levels of moving out services to permit online transactions take place. In Finland for example, Coca Cola has implemented an accepted payment system using Text because of their products.

Data collection and process

Various types of data that may be analyzed at Coca Cola Company include production volume, water, packaging, raw material volumes and Environmental Safe practices data. All this data is collected individually from respected companies and traceability is attached to enable final examination. Data is collected scientifically and examined using spreadsheets to give detailed results.

Customer health care provision

Customer health care is properly provided in Coca Cola Company ranging from simple questions to more complex company techniques. Through their website one can track his purchases or even returning a product at any time of the day. The service is sometimes outsourced to third functions to ensure every query and assistance is accorded.

Data storage

The coca cola company data center is the nerve middle where machines and storage devices ensure the bulk of data is guaranteed for the firms use. Having a 10 Gb Ethernet interconnection by Cisco, costs have drastically reduced therefore has time allocated to locating essential information.

Network protection

Network safeguard has been achieved by incorporating Barracuda Sites solutions. These ensure security to the network and storage area facilities in IT Systems. The Web Software firewall ensures complete protection from all unauthorized users, trojans, hackers etc.

Database use

Coca Cola Company used Oracle Databases that have SQL capabilities previously but because of its SAP application, they have migrated to IBM's DB2. The act led to reduced amount of hardware and software cost and a better storage area, retrieval and security of data. Databases provide everything from products to employees hence they play a essential part. IBM DB2 has increased compression which would reduce repository size and lower licensing renewals.

In bottom line, the Coca Cola Company has been successful due to execution of Information Systems that happen to be reliable and help the management make fast decisions in their daily work while guaranteeing customer satisfaction. (Sadagopan, 22)

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