Project Management is the use of knowledge, skills, tools and ways to project activities to meet the project requirements. Project managers should never only make an effort to meet specific scope but also with time, cost and quality goals of tasks. They must be able to facilitate the entire process to meet up with the needs and objectives of the people that are involved with or damaged by task activities. (Kathy Schwalbe, 2007)
Project management is very important to all the firms including the Golden Screen Theatre. The success or failing of a job will depend on the project management styles of a company. In addition, GSC places a great emphasis to all or any the actions that get excited about project management. You will find seven main activities in a job management, basically there is planning, estimating, reference allocation, scheduling, monitoring progress, taking corrective action and reporting to task owner. All seven activities should be accomplished in order to make a successful project, failing woefully to achieve this task would cause certain problem in the project. Recently, Golden Display Theatre launched the e-ticketing job which was a successful project since with the ability to draw in more customers with their cinemas.
Therefore, project administrator stands as an important role in project team due to decision that he / she makes will lead to the ultimate outcome. To be more efficient, project managers have to be good in authority skills and communication skills. It is because project managers have to lead their associates to accomplish missions and also offer with stakeholders, team members and technology.
A project director must have some ethical beliefs which permit them to make moral decision in their personal and professional life. This allows project managers to create trust and value from the encompassing people who they often times approach and contact in his or her job like stakeholders, associates and colleagues. For example, a good task manager will not accept projects that are only beneficial to them but accepts projects that will produce the best outcome for the company. Hence, a good manager should come out with a good planning that helps the project to run efficiently without spending any resources.
In the year of 2000, Golden Screen Cinema acquired created their official website which is www. gsc. com. my. In 2007, Golden Display Movie theater and Maybank collaborated alongside one another to provide e-ticketing system that allows customers to acquire tickets through internet and also to offer maybank2u's users to make deal straight from their debit credit card without using visa or mastercard.
E-ticketing system is recognized as a complicated system since it is connected between your counter-top server, e-ticketing system and databases. For example, whenever a customer will buy a ticket through online transaction, the info will be kept in the database and sent to the counter server immediately to avoid reselling another ticket which includes the same seating.
For the e-ticketing job, it is separated into three parts which is time management, cost management and quality management. These three are interacted with each other, for example a firm wants to reduce the number of employees, however doing this might affect the grade of the project and eventually brings to working overtime.
Planning
"Planning is usually the most challenging and unappreciated process in project management. Because planning is not necessarily used to aid action and many people view planning adversely. The main reason for project programs is to steer project execution. To guide execution, ideas must be sensible and useful. Therefore a fair amount of time and work must go in to the planning process. People who are knowledgeable with the task need to plan the work. " (Kathy Schwalbe, 2007)
In addition, planning likewise incorporate what the task is up to, how it'll be done, who'll be engaged, how much will the job cost so when it must be completed.
GSC in order to provide e-ticketing service to customers, they need to create an Information Technology (IT) plan which is to design the e-ticketing system. Because of the dependence on e-ticketing system to incorporate with their respected branches' counter computer system, so it is quite complex to connect it and it needs a precise plan to minimize the errors. For instance, while customers buy a solution via the e-ticketing system, the ticket information will be send as fast as it might to the database and counter's system. The real human operated counter system would then automatically refresh every ten secs so that the conductors and wouldn't normally sell the ticket again.
Moreover, the business needs to plan on users software design and design the customers purchase technique as well to guarantee the procedure for e-ticketing is successful. The net users interface design can be used to make the design for the clients. For instance, the e-payment website gets the seating map which ultimately shows the exact seating with the movie theater to let customers choose the preferred view of the choice. So, this design extremely benefits the customers compared to telephone reservation which will not provides the selection of the seating but only the reservation.
Diagram 1: Customers Purchase Procedure
On the other hand, the purchase process planning is important to customers as well. It is because a clear process enables customers to reduce dilemma, save time and would change the mind of customers who've a bias against e-ticketing. This is because they think e-ticketing has a sophisticated procedure. Based on the research, Diagram 1 is the GSC customers purchase treatment which really is a simple and useful process which attains the planning objective.
Estimating
Estimating process must be produced of your time and cost for each and every stage of the task. There are several ways to estimate project process which is analytical estimating, category estimating and comparative estimating. Since e-ticketing is still considered a fresh service in Malaysia, so category estimating is well suited for GSC scenario. "That is a kind of range estimating and requires knowledge of the work. Estimators may not feel comfortable with overall, analytical estimations upon which might hinge the outlay of a great deal of money. " (Managers-Net, 2010)
In addition, time estimate and cost estimation enables to distribute the time and cost on each level of the job. So, estimates permit managers to avoid working overtime and go beyond the budget.
Resource Allocation
Resources are "assets available and anticipated for functions. They include people, equipment, facilities and other things used to plan, execute, and evaluate community programs whether or not paid for immediately by public cash. There are various kinds of resources. " ( Answer. com)
However, e-ticketing job must allocate the resources. This implies allocating resources depending on need in each stage of the project. For instance, e-ticketing job needs data entry staffs in the first stage and third level, so other job managers are duty to slated employees to work on other responsibilities during second stage. Therefore, this can reduce spending resources and improve all the projects speed.
Scheduling
"Responsibilities must be completed in a logical sequence. Some responsibilities cannot begin until another task has been completed. They are called critical jobs. " ( APIIT Job Management, 2011 ) Gantt chart and network diagram are normal techniques that plainly set up all the jobs. So, team members in a position to complete their job in logical order without squandering amount of time in disorder.
Besides that, a good agenda is able to increase efficiency and performance. Some job that are being given can be done simultaneously rather than looking forward to one task to totally complete, employees can begin with another job at the same time therefore completing two task together which safe time.
Monitoring Progress
Monitoring progress can be an activity a director should do to be able to truly have a successful project. They need to monitor the task progression and gauge the performance throughout the job. This help to identify the situation previously compare to associates pinpoint the problem because standers-by see more than gamesters. This helps the employees to you shouldn't be strayed from the task objective and to keep the team on the right track in order to attain their goals in the duty. For example, every stages of e-ticketing job need a dimension to ensure its all under the task objective.
Taking corrective action
Every problem takes a different solution. Sometimes a difficulty has various solution and managers are responsible to choose the best answer to solve the issue. This might be changing the responsibilities assigned to people, getting extra tool, or changing equipment. For instance, if there is any new technology rising through the e-ticketing project, managers might change their technology equipment or hire a fresh member who's expert in the technology.
Reporting to job Owners
The task owners will be the project managers and all the team members will be reporting to them. After doing the e-ticketing job, the project managers have to test the system and check out the final outcome beforehand. Then, only the good changes are accepted to attain the goal. Finally, the e-ticketing project will be present to GSC professionals executive, if they approve the task, the job will be unveiling otherwise have to point out the problem and redo it.
In finish, E-ticketing system is a vibrant look at for GSC because they're the first movie theater which expands their business operations online. It offers a great deal of advantages to both GSC and also their customers. For GSC, it cuts costs on man electric power bills and reduces the individuals errors. For instance, sometimes the daily balance will not be the same due to human mistake. Concurrently, customers can also save their time on queuing to acquire their ticket. and reduce disappointment because sometimes customers already have a movie behind their brain but have to change at the last second because either the seating is not appropriate or the seat tickets can be purchased out.
( 1638 words )
http://biz. thestar. com. my/information/story. asp?document=/2007/6/23/business/18108714&sec=business
http://110. 74. 130. 3/RD1/news2. asp?search=kiosk
http://www. gsc. com. my/Corporate/profile. aspx
http://www. managers-net. com/workmeasurement. html
