A hashtag (#) is a simple image on your keyboard which can be used for many purposes, like the designation of a number. For example #1. When used on twitter, there is a whole new explanation for the hashtag. It can be used to indicate key phrases or subjects in a "tweet". The tweet will include a # accompanied by a word or even more linked by erasing the space in-between what (#interestingfacts). Twitter created the hashtag because Twitter users wished to straighten out their tweets. Therefor a hashtag can support you in finding interesting or popular tweets or interactions just by clicking on a hashtag. Twitter users who speak about the same theme by using a specific hashtag, their tweets can look in the same stream. Whenever a hashtag is employed often and be popular they become trending topics(So many people are discussing it that they are a "trend").
Creating your own #
Everyone can create their own hashtag, it's simple. Start by finding a topic or phrase(s) that inspires you or resembles your business. When you have found this interesting subject and want to create your own hashtag, just begin using it in your tweets. Make sure though that you will be the first to start a talk about your hashtag, if it already can be found you might just be continuing the talk of another business. Also keep it simple, this way people can certainly remember and by maintaining your hashtag brief you'll have more heroes for the others of your tweet as Twitter only allows 140 character types per tweet. Try not to add too many hashtags into a tweet and use hashtags that are highly relevant to the content of the tweet.
Using the # as a marketing tool
The reason behind companies to join twitter is to be better known. By cleverly creating interactions and interacting with your followers you can grow out to a well-known company among your target audience. But be cautious and don't turn into a company that's just shamelessly promoting itself on Tweets. Your followers will grow tired of your tweets which contain company information and commence to un-follow you. Using Tweets can create a whole lot of benefits for the business enterprise, it can increase presence, enhanced proposal with your customers and ways to provide customer service for your visitors with questions. As being a business on Twitter you can get new customers by using the hashtag to keep an eye on your own promotions, events or maintaining trends.
The influence of the #
Twitter is a very powerful social multimedia tool, it can help you start off a company and it create. tons of quality. leads to market your services to. With over 500 million active users(Apr 2012), your tweets can achieve your intended market at any time everywhere. But a hashtag is merely useful if people find out about it. Start conversations through your hashtag, start adding it to your existing resources and stations. Because whit right use of the hashtag, an organization can create a large hype on tweets. Unless you understand what a hashtag can do, follow a few on twitter to see what they do. Make sure to follow hashtags related to your own industry.
Promoted Tweets
For smaller businesses twitter has promoted tweets. Advertised tweets can look for individuals with the similar interest as your businesses fans and demonstrate a list of potential visitors to follow. You can expect to gain new enthusiasts who can multiply the word about your business. Promoted tweets looks at your activities and automatically promotes your best tweets. You could choose where you want to promote your business demographically, this way you can discover local cable connections.
Try to keep up the tweets on a regular basis, if you tweet to much fans will get irritated easily. Persistence is the main element.
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Blog roll
http://www. sailpay. com/blog/twitter-marketing-tools-use-hashtags-to-promote-your-small-business-on-twitter/
http://www. openforum. com/articles/how-to-use-twitter-hashtags-for-your-business
Commented on
Blog from Biggy Zahn:
http://www. icm-courses. org/socialmediaformarketing/2012/10/individual-blogpost-test/comment-page-1/#comment-403
Blog from Alma Santo:
http://www. icm-courses. org/socialmediaformarketing/2012/10/the-bibi-bomb-a-ridiculous-visual-aid-or-an-ingenious-viral-conversations-stimulant/comment-page-1/#comment-405
Group & Twitter links
Sara Vonk 1600862 https://twitter. com/SaraICM1
Lotte Bakker 1603820 https://twitter. com/LotteICM
Saskia Littooij 1602220 https://tweets. com/SaskiaICM
Babette Gabril 1615515 https://twitter. com/BabetteElisabet
Sources
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Sara Carter (25. 09. 2012). Effective Usage of Twitter Hashtags for Business. Retrieved from:
http://www. compukol. com/blog/effective-use-of-twitter-hashtags-for-business/
Kelly Clay (25. 06. 2012). Tweets Marketing Tools: Use Hashtags to market Your Small Business On Twitter. Retrieved from:
http://www. sailpay. com/blog/twitter-marketing-tools-use-hashtags-to-promote-your-small-business-on-twitter/
Magdalena Georgieva (24. 04. 2012). How to Use Hashtags on Tweets: A STRAIGHTFORWARD Guide for Marketers. Retrieved from:
http://blog. hubspot. com/blog/tabid/6307/bet/32497/How-to-Use-Hashtags-on-Twitter-A-Simple-Guide-for-Marketers. aspx#ixzz2AJiTV77N
Diana Prince (21. 08. 2012). Using Tweets Hashtags for SMALL COMPANY Marketing. Retrieved from:
http://www. futuresimple. com/blog/twitter-hashtags-small-business-marketing/
Stephanie Buck (09. 04. 2012). How exactly to Use Twitter Hashtags and also the Business. Retrieved from:
http://www. openforum. com/articles/how-to-use-twitter-hashtags-for-your-business
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http://tweeternet. com/
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2MinuteExpert (04. 05. 2010). Twitter: How To Use HashTags. Retrieved from:
http://www. youtube. com/watch?v=19BKS_hHKYY
Twitter (26. 03. 2012). Twitter for Small Business. Retrieved from:
https://www. youtube. com/watch?v=3e5H9b9IM_QHYPERLINK "https://www. youtube. com/watch?v=3e5H9b9IM_Q&feature=relmfu"&HYPERLINK "https://www. youtube. com/watch?v=3e5H9b9IM_Q&feature=relmfu"feature=relmfu
